test campaign

test campaign
марк. тестовая [пробная\] кампания (маркетинговая кампания, проводимая для определения реакции клиентов до начала главной кампании активных продаж товаров)
Syn:
testing campaign 1), preliminary campaign
See:

* * *
тестовая кампания: маркетинговая или рекламная кампания, которая проводится для выявления слабых и сильных сторон, реакции клиентов до начала массированных продаж товаров.

Англо-русский экономический словарь.

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Смотреть что такое "test campaign" в других словарях:

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